StepFWD your Fundraising

This article is one of the 8-part series of evergreen topics that all startup founders face. It is based on what the mentors actually teach startups during the StepFWD pre-accelerator.  Our thanks go to Ciprian Borodescu, Head of Algolia (AI R&D) Romania, for helping founders efficiently raise their next investment round. Fundraising primer Before starting to think about getting an investment, you need to first decide why you want to

StepFWD your Product Development

This article is one of the 8-part series of evergreen topics that all startup founders face. It is based on what the mentors actually teach startups during the StepFWD pre-accelerator.  Our thanks go to Monica Obogeanu, Startup Programs Manager at Orange, and, Alexandra Anghel, Director of AI Engineering at Algolia, for helping founders efficiently develop their product. Product development primer Product development, in general, is closely linked to customer development,

StepFWD your Product Marketing

This article is one of the 8-part series of evergreen topics that all startup founders face. It is based on what the mentors actually teach startups during the StepFWD pre-accelerator.  Our thanks go to Andra Zaharia, Content marketer for cybersecurity companies, and Irina Scarlat, Builder on leave, Uber & Revolut Alumna, for helping founders efficiently market their startup. Product marketing primer Before we start talking about why product marketing is

StepFWD your Business Model

This article is part of the 8-part series of evergreen topics that all startup founders are confronted with. It is based on what the mentors actually teach startups during the StepFWD pre-accelerator.  Our thanks go to Mircea Vadan, Managing Partner at Activize and board member at Cluj Startups, Spherik, T.A.N., and FreshBlood, for helping founders choose their pricing and monetization strategy!  Let’s begin The business model depends on the focus

StepFWD your Customer Development

This article is part of the 8-part series of evergreen topics that all startup founders are confronted with. It is based on what the mentors actually teach startups during the StepFWD pre-accelerator.  Our thanks go to Letitia Stefan CEO at Nifty Learning & Raluca Apostol CPO at Nestor, for helping founders be prepared to talk to their customers!  Let’s begin The best founders maintain a direct relationship with their customers,

StepFWD your Startup Legal Mechanics

This article is part of the 8-part series of evergreen topics that all startup founders are confronted with. It is based on what the mentors actually teach startups during the StepFWD pre-accelerator.  Our thanks go to Tudor Stanciu & Paul Babus, part of the Digital 2 Law team, for helping founders be legally prepared!  Let’s begin Having to think about the legal aspects when starting a startup is one of